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New website launched for TradeRiver (UK)
We were recently commissioned to build a new website for our client TradeRiver (UK). TradeRiver offers a revolving credit facility to...
Ian Showell
Mar 8, 20191 min read


What’s interesting at Travel Technology Europe 2017
I reckon its 10 years since I first went to the Travel Technology Europe show. I needed to replace the green-screen inventory and booking...
Ian Showell
Feb 22, 20173 min read


New online booking module for Ramblers Holidays
With most of my work going on ‘behind the scenes’ in travel technology, its not often that I get to write about specific projects that 2...
Ian Showell
Jul 4, 20163 min read


Is virtual reality really going to be in every home within the next 10 years?
Today I had the fantastic opportunity to try out a virtual reality headset at the TTI Spring Conference, displaying some Thomas Cook...
Ian Showell
Mar 15, 20162 min read


User-testing back office systems – 7 things I have learned
As I have noted in previous posts, there is comparatively little information about the value and best practice of user testing in...
Ian Showell
Apr 18, 20156 min read


The importance of good UX in back office systems
I’ve met a lot of user experience professionals, and read about the work of many others. I think many of the people that do this job are...
Ian Showell
Feb 23, 20153 min read


Business Analysis & User Experience – how does Agile fit in?
Last night I went along to the ‘BA & UX’ event organised by the UK chapters of IIBA and UXPA, with speakers as follows: “BA and UX:...
Ian Showell
Jan 23, 20154 min read


What 2 Aardvarks did in 2014 (and what’s to come in 2015!)
It has been a very productive few months for 2 Aardvarks Ltd, which was incorporated at the end of May this year, with client contracts...
Ian Showell
Dec 31, 20143 min read


The Usability Appreciation Paradox
We all love a bit of appreciation, don’t we? Whether it’s a simple thank you from a customer who you have given good service to, an...
Ian Showell
Dec 7, 20143 min read


Is ingenuity or research more important?
Imagine you are a genius. Well, perhaps you don’t have to imagine because you are actually a genius, but anyway… You are a genius, and...
Ian Showell
Nov 24, 20143 min read


My chance at The Apprentice
Ever since I first saw The Apprentice, I have secretly yearned to be a contestant on the show. It’s not being on TV that appeals, nor the...
Ian Showell
Nov 17, 20143 min read


Annoying things around St Pancras Station
At the end of day 2 of ‘Usability Week’, we were asked to identify 5 poor user experience in the hotel where we are staying. Well, I am...
Ian Showell
Nov 10, 20146 min read


6 things I learned about Usability – Usability Week Day 1
This week it is back to school for 2 Aardvarks as I am attending ‘Usability Week’ – an intensive 5 day course in usability and user...
Ian Showell
Nov 9, 20142 min read
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